This time next year you will have a difficult time distinguishing between your Wii or Xbox (gaming hardware) and your cable or media serving devices. With the prevalence and adoption of Internet language and protocols, the lines between these technologies is blurring at a rapid pace. Soon media servers and the like will fade into history as our living room TVs, DVRs and hi-fis will be internet enabled and allow us to share likes, links and personal commentary. Remote controls will include “like” buttons which autopost to your Facebook page. Music players will sync preferences to Facebook and / or Ping.
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The holiday season is about spending time with friends and family. For me, I almost always have to spend some of this time describing what I do for a living. Each year I’m reminded that not everyone understands the things we take for granted here in iQ. This year, for example, I tried to explain Twitter, cloud computing and Dropbox. You can imagine the funny looks my father-in-law and 11 year old niece gave me.
Next year I’m letting Common Craft do the describing for me. For those of you who need a refresher or a crash course in green, money, society or technology the guys at Common Craft have got you covered. Below are the videos I should have shown friends and family.
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Two marketing strategies that face an uphill battle in the pharma realm are search engine marketing (SEM) and social media. This is mainly due to the “gray” guidelines that the FDA has/hasn’t established.
Regardless, Google and Bing have now spoken publicly that links in social media do have an impact on search results. While this has been widely assumed, the search engines had remained silent on the issue.
The search engines confirmed that: Read Full Entry
Back in 2006, Clive Humby was quoted saying “Data is the new oil.” Author and journalist David McCandless coined a slightly different version of the phrase – “Data is the new soil.” I’m certainly not the first to put their quotes in a blog post, nor will I be the last.
I agree with both Humbly and McCandless. Being a lover of data and databases, whichever way you cut it, data is simply just – wait for it – data. The data itself is not innovative; when you look and interrogated data at a microscopic level, you’ll find very little qualitative value and even very little story telling. The innovation is found Read Full Entry
A few weeks ago I posted about beginning my experiment with the Zeo Personal Sleep Coach. After collecting about 2 months of data and uploading it to my online sleep coach account I have some thoughts on the experience.
Pros:
Overall I really like the product. It’s comfortable to sleep with, provides some valuable data about my sleep habits that would have otherwise have gone undetected and gives me a sense of doing something proactive about my health. Fortunately for me my trial run of the product was free (see previous post).
I got satisfaction from being able to upload the data to the secure account and look for patterns or areas of improvement. Just like mint.com, which gives you as much or as little detail about your personal finances, Zeo’s data mining tools gave me insights that I never could have gotten any other way aside from a formal sleep study in a doctors office.
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