A new kind of ghost took up residence in the streets of London last night when the Museum of London launched an innovative new app that overlays the past on the present:
Here’s how it works:
The app leads you to various locations around London using either the map or GPS:
Once you’re there, click the “3D View” button, and the app will recognize the location and overlay the historical photograph over the live video feed of the real world, giving you a brief glimpse into how the past looked.
Pretty cool, right?
Jude – our innovation engineer – checked out the app shortly after it launched last night. As intriguing as it is for tourism, he also spotted three specific opportunities it points to for healthcare:
- Medical device manufacturers could create an app that overlays their product on patients to help physicians plan for size and/or aesthetics adjustments
- Hospitals could create new ways for physicians to view data, like placing a 3-D rendered MRI scan directly onto patient for evaluation or showing the growth of a tumor using 3-D layered oncological imaging which can be manipulated and peeled away
- Medical campuses could create better navigation tools, but letting visitors peek inside buildings to see what services, professionals, and departments are inside



